Print is a thriving, effective form of marketing. According to marketing guru Neil Patel, “in 2016, The Data & Marketing Association reported that the direct mail customer response rate increased by 43%. Even better, the prospect response rate increased by 190% compared to 2015.” Even MailChimp,...
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You go to a networking event and you give a few business cards to new prospects. When you go into the office the next day, you see a thank you card from a client you worked with last month. As you leave for the day,...
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We’re living in a digital age, but that doesn’t mean print marketing has gone the way of floppy discs. Unlike digital content that is quickly scrolled through, print material is consumed more slowly and stays with the reader longer. It’s a useful tactic in your...
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To turn leads into clients, increase revenue and drive new business you need to provide your sales team with the right tools to seal the deal. A website and digital presence will help bring business to your door, but to get them to actually become...
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Digital marketing has been the buzzword for quite a while now, but don’t discount the power of direct mail. As a standalone campaign direct mail is proven to convert potential customers into clients and get the phones ringing. A marketing powerhouse in its own right,...
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Visual graphics and design aren’t only great for external brand and marketing purposes, they’re just as important in creating an atmosphere of cohesion and workplace culture among the employees in the office! Many businesses overlook employee programs and instead only focus their branding strategy on...
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The summer slowdown brings with it many temptations that can cause your marketing drive in the 4th quarter to be rushed and unable to reach its full potential. The truth is, that having a truly successful marketing campaign in the 4th quarter relies on detailed...
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The trade show season is upon us with thousands of businesses around the country looking to entice existing and new customers through their doors to boost the sales for the year ahead. It’s the ideal time for your company to announce itself and make a...
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Keeping ahead of the game with your sales collateral is a constantly evolving task, especially in the current highly competitive business environment. It's natural to have momentary lapses of inspiration when it comes to new marketing ideas and designs, but having a multitude of alternative...
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Running a small business has specific pressures and strains that make it a completely different endeavor to running a large corporation, which is why here at SHOUT! we've compiled a collection of suggestions that can help you to keep your small business competitive, and hopefully...
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